Dubai Internet Marketing | Online Advertising UAE

UAE: SEO [Search Engine Optimization] Training Courses

This Search Engine Optimization [SEO] training course provides a detailed and practical insight into how to best optimize your website to maximize its position and ranking with the most popular search engines [Google, Bing, and Yahoo] to gain natural or organic targeted traffic [without recurring cost] to your web site. You will learn how you can build a website from the ground up that pleases both crawler-based search engines [Google, Bing, and Yahoo] and your visitors? Discover how “search engine-friendly” design can tap into free traffic from search engines.

SEO: Google | Bing | Yahoo

SEO or Search Engine Optimization – the buzzwords that are so common in today’s online marketing discussions. Learn how search engines [Google, Bing and Yahoo] rank web pages and optimize yours to out-rank competitors. Discover new methods of link building to keep your brand in front of your customers. Increase traffic via organic listings and avoid “spam” penalties.

SEO Training helps you to learn how to make a website more visible to search engines [like Google, Bing, Yahoo etc.] and ethically achieve natural (organic) top ranking for your business related keywords. As SEO training is essential to all webmasters and website owners; it  is also useful for sales people, copywriters and marketing professionals looking for a better understanding of the opportunities that search engine marketing presents.

Najam Ahmed | Qualified Google Advertising Professional
eMarketing Consultant | DubaiInternetMarketing.com

Training Locations:
UAE: Dubai | Abu Dhabi | Sharjah | Ajman | RAK

Customized training [tailored to your specific learning goals or business objectives] can also be provided at your own premises, for a group of 2 or more participants. Call us now 055 9971 452.

Course Duration:
12 Hours

Dates:
Contact Us

What will you learn in SEO Training:

• Enhance your website to improve its effectiveness through SEO
• Use a range of methods to attract more, higher quality visitors to your website using search engines.
• Achieve a high ranking with all the major search engines, especially Google.
• What is Internet Marketing & Search Engine Marketing?
• Major Search Engines & Directories
• SEO, SEO Benefits, On-Page & Off-Page SEO
• Keyword Research – the foundation for SEO (and PPC Advertising / AdWords as well)
• Keyword Research Tools
• Optimization: Fine-tune your Pages | Prioritize your Keywords
• Optimizing URLs – Domain Name, Sub-Domain Names, Directories and Files names
• Keyword Positioning – where to place your main keywords
• SEO: Relevant, Fresh & Unique Contents – Ideas for adding Quality Contents to your website
• Some more SEO factors
• Landing Page Optimization
• Site Navigation System & Internal Links
• External [Outgoing] Links
• Backlinks – Effective Link Development, Link Popularity & Link Quality | Link Baiting | Blogs and Forums
• Website Submission | Sitemaps | Directory Submissions

Who should attend this SEO course?
Anyone involved in the design or performance of a web site including sales and marketing professionals, online marketers, web designers, web developers, consultants as well as students and non-specialists who want to learn about SEO.

How will you benefit from our SEO training course?
Search engines beat all other media in driving visitors to web sites (76.44% of Internet users employ search engines to find websites). Furthermore, 87.3% of users will abandon their query if the first two pages of listings does not show an answer to their question. So it is imperative you do something to get your website high in the search engine rankings to get noticed – hence the need for search engine optimization.

This SEO training course will help you learn the key differences between the many search engines and directories, how to tweak the design of your web site to maximize search engine rankings, the critical importance of keywords and how to get the most out of the submission process. Most importantly, it will help you learn how to ensure your website is found prominently within the search engine results pages of all the major UAE web directories and global search engines, to maximize the marketing return on your web site investment.

Who has already attended?

The following companies have sent their delegates in our previous training workshops:

• Gulf News
• Dubai Media City
• Choueiri Group
• Motivate Publishing
• MyStayinDubai.com
• DubaiBFA.com
• MCB Bank Ltd.
• Proctor & Gamble
• Siemens
• Internet Vision – US
• Wateen Telecom – a Warid company
• Dawn Group
• Jang Group of Companies
• Pakistan Software Export Board
• ECommerce Gateway
• Institute of Chartered & Management Accountancy
• Emaar Pakistan

About the Trainer – Najam Ahmed

Najam became a Qualified Google Advertising Professional in November 2005. Since then he has helped numerous clients build and optimize their e-marketing campaigns. Najam has ten years experience managing online marketing campaigns. He is currently working as an eMarketing Consultant for Dubai Internet Marketing, UAE, an internet marketing company focused on search engine optimization (SEO) and search engine marketing (SEM).

Najam has extensive experience training people how to understand and effectively utilize search marketing strategies to achieve their business goals.

Najam was invited by the management of Dubai Lynx – Dubai International Advertising Festival, at Dubai International Exhibition & Convention Centre, Dubai to conduct an SEO workshop.

Najam started his career in Karachi, Pakistan in 1999. Before moving to Dubai in November 2007, he worked for a wide range of clients, including Proctor & Gamble, Siemens, Internet Vision – US, Wateen Telecom – a Warid company, Dawn Group, Jang Group of Companies, Pakistan Software Export Board, ECommerce Gateway, Institute of Chartered & Management Accountancy and Emaar Pakistan.

Previous e-Marketing Trainings:

• Understanding Search Engine Optimization, Dubai International Exhibitions & Convention Centre, Dubai, UAE – April 1, 2008
• SEO & Google AdWords Workshop, Avari Towers, Karachi – July 21-22, 2007
• Google AdWords Workshop, Holiday Inn, Islamabad – February 4, 2007
• Google AdWords Workshop, Avari Towers, Karachi – January 21, 2007
• Search Engine Optimization Workshop, Avari Towers, Karachi – November 12, 2006
• Google AdWords Workshop, Holiday Inn, Islamabad – September 3, 2006
• Search Engine Marketing Workshop, Avari Towers, Karachi – May 13 – 14, 2006
• Search Engine Marketing Workshop, Holiday Inn, Islamabad – March 25 – 26, 2006
• Search Engine Marketing Workshop, Pearl Continental, Lahore – March 18 – 19, 2006
• Search Engine Marketing Workshop, Avari Towers, Karachi – March 11 – 12, 2006
• Search Engine Marketing Workshop, MCB Bank Ltd., Karachi, June 30 – July 4, 2003

Upcoming Trainings:

• Paid Search Marketing – Google AdWords | Yahoo Search Advertising | Microsoft Bing Advertising
• Social Media Marketing
• Web Analytics – Google Analytics
• Blogs and Blogging
• Video Search Marketing – YouTube Advertising
• Twitter Advertising
• Facebook Advertising
• Mobile Search Marketing

Customized In-house [Onsite] SEO Training:
Customized In-house [Onsite] SEO Training is also provided at your own premises [home or office]. We tailor the SEO training to suit your learning goals and business objectives. For details, contact us.

Professional Intuitions | Training Centers are Welcome!
We may also organize SEO training courses in your professional institute or training center. For details, contact us.

Trainer:
Najam Ahmed
Qualified Google Advertising Professional | eMarketing Consultant
Dubai Internet Marketing, UAE

Contact Us
You may directly reach Mr Najam by sending him an email or by making a phone call to +971 55 9971 452.

Find more e-Marketing Courses here in Dubai, Abu Dhabi, Sharjah across UAE!

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